Celebrity Judges and Dallas Students Take Part in Lemonade Day’s “Best Tasting” Contest and Media Event April 29 at NorthPark Center
Building on the success of the past three years, Lemonade Day Greater Dallas organizers are holding the Best Tasting Lemonade Contest on Saturday, April 29th at NorthPark Center. There will be 10 stands in NorthCourt, located on Level One between Nordstrom and Macy’s, and set up begins at 1:00PM. From that point, there will be the “People’s Choice” voting, which is where patrons at NorthPark can vote after sampling their favorite lemonade. At 3:00 the celebrity judging portion will begin. The judges visit with the contestants, sample the lemonade and then make their decisions. The event is wrapped up by 4:00 when the winners are announced.
This event – which features Dallas-area kids serving their own lemonade recipes – serves as a preview to the fourth annual Lemonade Day, which takes place May 6 throughout Dallas. April is also “Financial Literacy Month,” recognizing the need for our children to achieve better financial literacy skills.
Lemonade Day is a FREE community-wide educational program designed to teach youth how to start, own and operate their own business: a lemonade stand. Everyone knows the old saying “When life hands you lemons, make lemonade.” With Lemonade Day, students use lemonade stands as a launch pad for their future success in life and business. Lemonade Day allows children to receive the following information that can be utilized in the future: learning how to create a budget, set profit-making goals, serve customers, repay investors, give back to the community, acquire goal setting, problem solve, and gain self-esteem critical for future success.
Last year’s national Entrepreneur of the Year for Lemonade Day was 3-J’s Lemonade from Cedar Hill, just south of Dallas. Over 100,000 children participated in Lemonade Day last year, in 55 cities, and these three brothers were the top prize winners. Coincidentally, the boys from 3-Js also were the runners-up at the 2016 Greater Dallas Best-Tasting Lemonade Contest.
This year, celebrity judges for April 29’s Best Tasting Lemonade Contest include: Pastor Bryan Carter, senior pastor at Concord Church; Richard W. Fisher, former President and CEO of the Federal Reserve Bank of Dallas; Tracy Rathbun, Owner of Lovers Seafood & Market and Shinsei Restaurant and Lucca Bienati – Best Tasting Lemonade winner 2016. Other judges are being confirmed. The following prizes will be awarded: Best Tasting and runner up, Most Original and runner up and People's Choice and runner up.
The Best-Tasting Lemonade Contest and media event takes place during National Financial Literacy Month, which shares Lemonade Day’s goal of helping to educate Americans about money and achieving financial wellness.
“Our hope is to empower children in our community by giving them the skills to plan for and open their very own business,” said Tiffany Rubi, Executive Director of Lemonade Day Greater Dallas. “After earning their own money as a result of their own hard work, they realize not only can they run a lemonade stand, but they can take what they have learned and dream big. This is our goal – to inspire the next generation of entrepreneurs and business leaders in our community.”
Last year in the Greater Dallas area, the Lemonade Day program was used in schools, after school programs, community centers, youth organizations and scout troops. Nationwide, since inception 10 years ago, Lemonade Day has reached over 1 million children and is currently operating in 61 cities.
Children and their parents, teachers or mentors can register for Lemonade Day for free online at: dallas. After registering, each child works through an interactive online program called Lemonopolis which teaches them how to plan for all aspects of opening and operating their own lemonade stand.
The whole community can support these new businesses by going out on Saturday to buy lemonade. Locations of stands where you can buy lemonade on May 6 can be found at https://lemonadeday.org/greater-dallas#stand-locations. Locations currently announced include Raising Cane’s, Kroger, Emler Swim School, Steel City Pops and others.
Each step of the program helps kids develop critical life skills that put them on the road to financial literacy. Kids set goals, create business plans and work their plans to achieve success. They earn real money and use their profit to spend, save and share with charities. Since its inception, thousands of dollars have been donated to charities as a direct result of Lemonade Day.
Anyone and everyone can be involved in Lemonade Day. Young entrepreneurs with lemonade stands need mentors, investors, business partners and great locations. Sponsors and volunteers are also needed to make Lemonade Day a success -- and so are customers.
Lemonade Day was created in 2007 by entrepreneur Michael Holthouse, co-founder of the Houston non-profit organization Prepared 4 Life. Inspired by lessons he taught his young daughter when she set up her first lemonade stand, Holthouse wanted to share the idea that entrepreneurs take risks believing they can realize their dream if they work hard, take responsibility and act as good stewards of their resources.
"We're passionate about investing in the kids in our community,” said Lemonade Day City Champion Reid Walker, who co-founded Lemonade Day Greater Dallas with Robert Alpert. ”This free program is all about
teaching kids the life skills and financial literacy of learning to start their own business. We talk about the 5
E's of our program –
Empowerment - for kids to realize they can control their own future
Entitlement - for kids who think money just comes out of parent’s wallet
Education - teaching kids the basics of Financial Literacy
Entrepreneurship - Teaching Kids about Business
Equality - A Uniting Event across our Diverse City.”
To learn more about Greater Dallas Lemonade Day, visit dallas.lemonadeday.org or watch a short video at,https://vimeo.com/bandanamedia/review/206093094/cfee514596 or contact Dallas Lemonade Day Director Tiffany Rubi at: email@example.com.