When the Students In Free Enterprise at Central Texas College (CTC) reached out to IKEA Round Rock for help with the Sustainable and Modern (SAM) Home Project, the furniture dealer gladly answered the call. All three of the home’s themes; modern, affordable and sustainable align perfectly with IKEA’s mission to create a better life for the many people.
IKEA Round Rock store manager Gerd Diewald says IKEA’s involvement in the project made perfect sense. “IKEA is the life improvement store, and how better to improve the lives of students than to teach them first-hand how to create a sustainable, affordable, thoroughly modern home.” Diewald added, “IKEA is also known for innovative solutions in sustainability from flat-pack shipping to our range of sustainable home products to the “Never-Ending List” of ways we can reduce our impact on the environment. IKEA is committed to doing more with less and the SAM House is a great illustration of this commitment.”
Student volunteers assisted IKEA co-workers installing and assembling the furniture and decorations over a three day period. The home was designed and constructed as part of the year-long Green Umbrella Project. It involved students from multiple departments with support from key community partners.
The CTC SAM Home will be available for public tours in conjunction with visits to the nearby Mayborn Planetarium. The home will also be utilized as a teaching structure for Central Texas College students.
The project is an example of IKEA’s commitment to partner with local and national organizations to improve community well-being and emphasize the importance of sustainability. The store in Round Rock, which is currently undergoing a 54,000 square foot expansion of its warehouse, recently made a $10,000 furniture commitment to the Ride On Center for Kids (R.O.C.K.), an organization that provides therapeutic interactive opportunities for children and horses. This summer, a planned solar energy system will be installed on the store’s roof.
IKEA strives to be ‘The Life Improvement Store,’ and since its 1943 founding in Sweden, has offered home furnishings of good design and function, at low prices so the majority of people can afford them. There are currently more than 320 IKEA stores in 39 countries, including 38 in the U.S. IKEA, the world’s leading home furnishings company, incorporates sustainable efforts into day-to-day business and supports initiatives that benefit children and the environment. For more information, go to IKEA-USA.com.