by Heather Fignar and Floyd Kemske
Peabody, MA – July 1, 2011 – Amergent, a leading, full-service direct marketing firm, had a record-breaking year, winning 14 awards at the 2011 New England Direct Marketing Association (NEDMA) Awards for Creative Excellence.
The awards ceremony was held at the Boston Museum of Science, and some of our talented Amergent staff were there to receive the awards. “We love the chance to celebrate with our team members and to gain recognition for our work,” said Amergent account supervisor Jessica Carty. “But I think what keeps us coming back to our desks day after day is the value of helping clients who are changing the world.”
Gold was presented for the following campaigns:
Amergent also won Silver and Bronze awards for direct mail and interactive campaigns created on behalf of the following clients:
Amergent’s awards spanned 10 different categories, including:
To excel in so many categories reflects Amergent’s mastery of all types of media. But it also shows the agency’s emphasis on the donor conversation. “The important thing is the message,” said Carty. “How you get it across is a critical decision, but it is, after all, secondary to what you have to say.”
The New England Direct Marketing Association is a regional professional association dedicated to the education and professional development of individuals interested in direct marketing. Each year, the NEDMA awards honor innovative direct marketing campaigns and pieces that produce dramatic results. Entries were judged on a combination of strategy, solution, creativity and results.